Loteria San Luis


play, drink and eat

illustration Rebranding

Loteria San Luis

Lotería San Luis brings together the charm of the classic Mexican game with the essence of the state. The rebranding features a custom deck that highlights iconic characters, dishes, drinks, and landmarks from San Luis Potosí. The project included brand development, design of primary and secondary applications, and a digital communication strategy.

  • Date

    septiembre 1, 2016

  • Skills

    Rebranding & rrss system

  • Client

    Daniel Silvestre

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